Fashion & Founders The Podcast
Fashion & Founders is a media platform exploring how fashion is actually built. Hosted by Victoria Smith, the show sits at the intersection of fashion, technology, and capital spotlighting the founders, investors, and operators shaping the industry’s next era.
Through long-form conversations, we go beyond trends to unpack fundraising, manufacturing, resale, AI, sustainability, career, and the evolving business of fashion. This is where fashion’s builders speak, share, and connect.
Fashion & Founders The Podcast
Building a Brand That Means Something: Sali Christeson Founder of Argent
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In this episode, Victoria sits down with Sali Christeson, founder and CEO of Argent, to discuss what it really takes to build a fashion brand over the long term. Sally shares her path from tech to launching Argent, and how a gap in the workwear market led her to create a brand rooted in both function and purpose. They get into raising venture capital in fashion, navigating the “messy middle” of growth, and why most brands don’t make it past the early years. Sally also shares how Argent went from strong growth to zero revenue during COVID and the unexpected moment that turned things around. The conversation covers hiring, trusting your instincts as a founder, evolving workwear culture, and why there’s no shortcut to building a brand that lasts.
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Follow Argent:
IG: @argent
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IG: @salichristeson
Brand Highlight: Alexandra Madison
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